For law firms, accountants & IT services

We book your demos.
You close the deals.

PipelineStack is a done-for-you lead generation and appointment-setting agency for SMB professional services firms. We run the outreach, qualify the leads, and hand you scheduled consultations — every month.

$2k–$4k Monthly retainer
4–5 Clients to hit ~$10k/mo
100+ Booked demos/mo at scale
LinkedIn + Email Multi-channel outreach
The gap we fill
Law firms with 2–20 attorneys Accounting & bookkeeping firms IT services & MSPs Marketing agencies

How it works

We build a repeatable outbound engine for your firm — not a one-time campaign.

01

Define your ICP

We nail down your ideal customer profile — industry, size, location, decision-maker — and build your outreach list from verified B2B databases.

02

Craft your message

We develop your unique value proposition, objection-handling playbooks, and multi-sequence outreach (LinkedIn + email) tailored to your market.

03

Run outbound at scale

Our team runs consistent multi-channel outreach — connection requests, InMails, cold emails, follow-ups — every week, without burning out your staff.

04

Hand off booked demos

Qualified appointments land in your calendar with full context notes. You walk in prepared and ready to close.

What you get

ICP & Messaging Design

Ideal customer profile, unique value proposition, and outreach scripts built for your niche — not generic templates.

Multi-Channel Outreach

LinkedIn messages, connection requests, cold emails, and follow-up sequences — all coordinated and consistent every week.

Lead Qualification & CRM

Defined MQL/SQL criteria, CRM integration, and weekly dashboards showing exactly where pipeline stands.

Guaranteed Demos

We commit to a target number of qualified demos or consultations per month — with agreed SLAs and accountability.

Weekly Performance Reviews

Regular check-ins, A/B testing on messaging, and a 60–90 day ramp plan with clear milestones and reporting.

60–90 Day Ramp Plan

Every client gets a structured onboarding playbook: kickoff, data sources, CRM setup, KPI alignment, and first-month ramp.

Retainer pricing

Three tiers built around how aggressive your pipeline goal is — all include full-service outreach, qualified demo booking, and weekly reporting.

Starter
$2,000 / month
  • 1 ICP & messaging designed for you
  • Cold email channel
  • Lead qualification & CRM hand-off
  • Weekly performance report
  • 8–12 booked qualified demos / mo
Start Starter
Most popular
Growth
$2,500 / month
  • 1 ICP & full messaging suite
  • LinkedIn + cold email (dual-channel)
  • Lead qualification & CRM hand-off
  • Weekly report + monthly strategy call
  • 15–20 booked qualified demos / mo
Start Growth
Premium
$3,500 / month
  • Up to 2 ICPs & messaging tracks
  • LinkedIn + email + retargeting layer
  • Dedicated strategist assigned to your account
  • Biweekly strategy call
  • Weekly report + priority support
  • 25+ booked qualified demos / mo
Start Premium

No long-term contract — cancel anytime after the 30-day ramp.

Frequently asked questions

How fast do you ramp?

The first 30 days are the ramp: we nail your ICP, build the sequence library, warm the sending infrastructure, and get LinkedIn positioned. Booked demos typically start flowing in week 3. By day 30 you're at full run-rate. Nothing we can do compresses that physics — the ramp is the product.

What counts as a qualified demo?

A booked meeting where the prospect matches your ICP criteria (industry, company size, title, and any deal-size filters you set), confirmed on the calendar with a working video link. No-shows and rescheduled meetings count only when they actually happen. You define the ICP; we hold ourselves to it.

What happens if you miss the demo target?

We don't charge for a bad month. If we fall materially short of the target range in any given month (post-ramp), we issue a partial credit toward the next billing cycle. We're aligned — your success is how we grow. We'll also run a full retrospective and adjust the playbook before the next cycle starts.

What's the refund and pause policy?

You can cancel before the next billing date — no penalty, no questions. If you need to pause (hiring freeze, acquisition, etc.), we'll hold your ICP and sequence assets for up to 60 days at no charge and resume on request. Refunds for mid-month cancellations are pro-rated for work not yet delivered.

"SMB professional services firms shouldn't need a full sales team to get consistent leads. They need one reliable partner who runs outbound like clockwork — and delivers booked meetings, not promises."

Most agencies sell activity. We sell outcomes. No inflated metrics, no vanity dashboards, no guesswork — just a repeatable system that generates qualified conversations for your firm, every month.